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These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.
Conversion tracking helps businesses measure the return on investment of their Facebook Ads by reporting on the actions people take after viewing those ads. Advertisers can create pixels that track conversions, add them to the pages of their website where the conversions will happen, and then track these conversions back to ads they are running on Facebook. Conversion tracking also helps businesses leverage optimised cost per impressions (oCPM) to show ads to people who are more likely to convert off Facebook.
You can change your browser settings to restrict, block or delete cookies. Most Browsers are set to automatically accept them.
All recent versions of popular browsers give users a level of control over cookies. AllAboutCookies.org gives instructions on how to change your settings. Alternatively see below guide to changing settings in the most common browsers: